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How to Get Your Book in Barnes & Noble Stores

Posted by Kristen House on March 15, 2019 at 12:45 PM Comments comments (0)


What's the best way to spend a lazy afternoon? Browsing the shelves at a major bookstore like Barnes & Noble, a lot of readers would say. If you're a self-publishing author, the concept of getting your book on the bookshelves at any nationwide bookseller is a MAJOR win in your career. Securing a spot for your books on local bookstore shelves is a key move to get more sales and more...
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Advanced Ways to Market Your Book

Posted by Kristen House on February 6, 2019 at 11:05 PM Comments comments (0)


If you have spent any time following my Facebook page, you know that I talk about marketing. A lot. Well, here I am again with some more marketing information—because to me, there's nothing worse than an excellently written (and edited!) book that never ...

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How to Boost Your Book Sales

Posted by Kristen House on November 8, 2018 at 11:05 AM Comments comments (0)

What are YOU doing to get the word out for your book? If you’re a self-publishing author—and especially if you’re serious about your writing career, and want to publish more books, build up a following, and make money on book sales—marketing should be a serious concern for you.
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6 Critical Things Authors Should Bring to a Book Fest

Posted by Kristen House on July 13, 2018 at 7:00 AM Comments comments (0)

One of the best ways to get the word out about your book is to do a book signing event or attend a book festival. Here in Boise, for example, I attend the Boise Book Fest every year—where admittedly, I stand out like a sore thumb as an editor among writers!

Having experienced the feel and cl...
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Why You Should Get Your Book Reviewed

Posted by Kristen House on June 21, 2018 at 11:15 AM Comments comments (0)

Being a book editor means I have edited some incredible books over the years. Unfortunately, not all of the books I have edited have done well in terms of sales, mostly because authors incorrectly assume that if they publish a book, people will immediately know about it and buy it. Sorry to burst your bubble, but this just isn’t the case. Since
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3 Reasons Why Writing A Book Series Will Make You A More Successful Author: Pt. 3

Posted by Kristen House on May 23, 2018 at 10:20 AM Comments comments (0)

In parts 1 and 2 of this mini blog series, I spoke with Greystone series author Lou Paduano about what makes a series author more successful than an author who will publish a one-off book.

First, we learned ...
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3 Reasons Why Writing A Book Series Will Make You A More Successful Author: Pt. 2

Posted by Kristen House on May 18, 2018 at 9:00 AM Comments comments (0)

In last week’s blog, I shared with you why series authors like Lou Paduano (known for his Greystone series) are generally more successful than authors who write a single book. The self-publishing industry is so saturated. If you're a self-publishing author, you need to ...
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3 Reasons Why Writing A Book Series Will Make You A More Successful Author: Pt. 1

Posted by Kristen House on May 8, 2018 at 11:50 AM Comments comments (0)


I’ve often written about how the most prolific authors are those who have written many books. In the world of self-publishing, this is especially true. Almost all authors who have risen to the top of Amazon bestsellers lists have one thing in common: they’ve built up a massive following by publishing many, many books

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5 Proven Insights from the Most Successful Self-Publishing Authors

Posted by Kristen House on February 23, 2018 at 9:00 AM Comments comments (0)


As a book editor, I’m constantly in tune with what’s going on in the publishing industry. And…drumroll please…BookBaby’s recently released Self-Publishing Survey Results has some great information, some of which I’d like to pass along to you.

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Should You Hire a Marketing Company to Promote Your Book?

Posted by Kristen House on January 18, 2018 at 10:35 AM Comments comments (0)

If you’re an author who is planning on self-publishing your book, it is crucial that you have a marketing plan in place. Like I said last week in the blog post 12 Genius Ways to Market Your Book, the more you market your book, the more people will know about your book, and the more peopl...
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12 Genius Ways to Market Your Book

Posted by Kristen House on January 12, 2018 at 10:00 AM Comments comments (0)

As a rule, the more you market and promote your book, the more people will know about your book, and the more people will buy your book. In other words, the name of the game here is publicity. Pay attention here, because this part is important:

I’...
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The 4 MUST DO Things on Every Author's List for Success

Posted by Kristen House on December 22, 2017 at 2:05 AM Comments comments (0)

December has been a month of speaking on finding your book’s audience and learning to speak to your book’s ideal reader to convert them into buyers. Once you’ve figured o...
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How To Speak To Your Book's Ideal Reader

Posted by Kristen House on December 15, 2017 at 12:20 AM Comments comments (0)

I recently posted about 4 Ways to Find Your Book’s Target Audience. Once you pinpoint your ideal reader, though, how do you connect with them, speak to them, and eventually sell your book to them? This is all critical and basic level information on how to market your book 101—so it’s impo...
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4 Ways to Find Your Book's Target Audience

Posted by Kristen House on December 1, 2017 at 8:00 AM Comments comments (0)

One of the most important elements that will make or break the sales of your book is marketing. It’s critical to ensure you’re doing the proper marketing techniques, especially if you’re self publishing. (If you’re taking the more standard route of going through a publisher, they will likely help you in the marketing process, but unfortunately, publishers today are often looking to cut back on their marketing expen...
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